Air Tanzania Company Limited (ATCL) has announced plans to roll out special travel packages linked to the Africa Cup of Nations (AFCON) 2027, as Tanzania prepares to co-host the continental tournament alongside Kenya and Uganda.
The initiative aims to attract both local and international football fans by combining match attendance with tourism experiences across the country.
ATCL Managing Director and Chief Executive Officer, Peter Ulanga, said the airline intends to position itself at the centre of AFCON 2027 preparations by offering tailored packages that allow visitors to watch matches in different host cities while also exploring tourist destinations such as Zanzibar.
He said the strategy is designed to promote Tanzania globally, boost tourism, and enhance fan engagement during the tournament, which runs from June 19 to July 18, 2027.
The airline also plans to brand its aircraft with AFCON-themed designs as part of an international marketing drive to showcase Tanzania’s readiness to host the event.
ATCL currently operates 16 aircraft and serves 32 destinations, with further expansion planned ahead of the tournament.